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Marketing Hacks, Part 3: Cultivate Dual Email Lists

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Maintaining Strong Client and Candidate Relationships

Finding it hard to stay in touch with clients and candidates? Cultivate and nurture two email lists: one for clients and one for candidates. Send an informative newsletter monthly, covering market conditions, success stories, current projects, local business news, or client achievements. This keeps you front of mind, builds your list, and adds a personal touch by addressing clients and candidates directly.

Helen says
 Each time we sent out a newsletter, we invariably secured business from at least one, if not more, clients within the same week. Don’t underestimate the power of your existing database!

In My Experience
 đŸ“ Sending regular newsletters has been a fantastic way to maintain relationships and generate leads. By keeping clients and candidates informed, you stay top of mind and demonstrate your value consistently.

Use This Hack Now:

  1. Develop Email Lists: Create and maintain separate lists for clients and candidates.
  2. Send Monthly Newsletters: Share informative and engaging content regularly.

This will help you maintain strong relationships and generate consistent leads. Ready to thrive, achieve more consistent revenue, and enjoy more time for your lifestyle? Book our amazing program: Hypa’s Ultimate Thrive Program.

Eager to know the other 17 hacks? Download your free playbook “18 Revenue-Enhancing Hacks to Simplify Your Recruitment Business and Enjoy More Free Time” here.
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